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You must show the design development of ALL four of your garments. The purpose of this section is to visually show to development of your initial ideas through to the final design. You should have at least 3 different ideas for each garment, then your final design (all final four garments on one page together).

 

Ideas Development:

  • The drawings are done by hand, and must indicate the mood and emotion. Think of this as how you would 'sell' your ideas to a client. They should have 'WOW' factor.

  • You must rendering the drawings to depict the colour and type of fabrics used (Eg. Yellow satin has a different colour and texture to look pink cotton)

  • The drawings must show the design details (lace, embroidery etc), silhoutette shape and proportion (Eg: hour glass silhouette, knee length, etc).

  • You must label and commincate the main design features of each idea.

  • You must analyse and evaluate each design idea (for each of the 4 garments). This could be a smile PMI (Plus, Minus, Interesting) for each, or the 'strengths and weaknesses' of the functional and aesthetic aspects of the design. The 'Minus', or problem, for each garment must be solved in the idea. (Eg: If idea 1 has a scooped neckline, but you feel this neckline is not suitable for the style of the garment, the Idea 2 must have a different neckline. 

 

 

 

Visual Design Development 

Marks: 5 

Pages: 6xA4 or 3xA3

 

Marking Criteria Says: This section requires candidates to communicate the design ideas for the item/s via graphic or free illustrations that indicate the mood, feeling and emotion of the design. A description of the final design ideas in relation to the inspiration, development and evaluation of design ideas as well as an analysis of functional and aesthetic design is to be included. 

 

 

 

Tips

  • Your ideas are a reflection of your design inspiration page.

  • Consider your layout, you have 3xA3 pages and a lot of ideas to draw!

  • Consider your medium. Will you use pencils, watercolours, pantone markets? Try a little of everything to see what you like!

  • Consider the 'poses' of the models to accentuate the garment the are wearing (see above image)

  • Think of these drawings as what you might use to 'sell' these garments to a consumer.

  • Remember is it about the mood/emotion as well as communication shape, fabric and details. 

  • Have a look at some examples of fashion sketches  

alfredocabrerafashionillustration5.jpg

alfredocabrerafashionillustration5.jpg

img-thing.jpeg

img-thing.jpeg

Fashion_Illustration_by_CdCblanc.jpg

Fashion_Illustration_by_CdCblanc.jpg

3_copy.jpg

3_copy.jpg

images.jpg

images.jpg

chanel sketch.jpg

chanel sketch.jpg

1940 dior blue sketch.jpg

1940 dior blue sketch.jpg

flapper evening wear.jpg

flapper evening wear.jpg

1950s sketch.jpg

1950s sketch.jpg

1940 dior look sketch.jpg

1940 dior look sketch.jpg

Final Design:

  • All four garments drawn together.

  • Show all design details. These drawings will be have more details, and be larger than your ideas drawings.

  • You must critically analyse the strengths and weaknesses of the functional and aesthetic aspects of the designs. Function includes zips, elatic, buttons etc. Aethetic are surface decorations like embroidery and beadwork that enhance the design.  

  •  

Assessment Criteria Checklist:

 

Clear communication of the visual design development by including appropriately labelled high quality sketches/drawings that clearly indicate the link between inspiration and design 

 

Explain the inspiration, development and evaluation of design ideas for the item/s 

 

Critically analyse the functional and aesthetic aspects of the design, considering strengths and weaknesses, with reference to the elements and principles of design 

 

Provide evidence of creativity throughout concept development.

 

Presenting the development of ideas and concepts in a logical and sequential way. 

 

 

Task:

Watch these videos for some tips when drawing your design ideas. 

Write notes of what techniqies are suitable for your ideas. 

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